The SNW/SMC Industry Insider is the weekly news summary for the social networking industry
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~ SOCIAL MEDIA CONFERENCE & STRATEGIC COMMUNICATIONS CONFERENCE ~:
Next social media conference will be held in Miami and is scheduled for January 23-30 2012.
Register before October 31 and save $175.
http://www.socialmediaconference.com/form-1-miami.php
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:~ TOP SOCIAL NETWORKING WATCH NEWS ITEMS AND INTERVIEW ~:
The Top Viral Video Campaign, Updated October 13th, 2011
http://tinyurl.com/adcampaign129
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Facebook Facing $138,000 Fine for Holding Deleted User Data
MASHABLE - Oct 23 - Facebook‘s Ireland offices are being audited, as the company is facing a possible €100,000 ($138,000) fine for retaining data deleted by users. The case began when a 24-year-old Austrian law student, Max Schrems, asked Facebook for a copy of all his personal data in June. Facebook complied, sending him a CD containing 1,200 pages of data, including his likes, “friend” and “defriend” history, and chat logs. The problem? Schrems had deleted some of the data returned to him from his profile, yet Facebook retained his information.
http://www.socialnetworkingwatch.com/2011/10/facebook-facing-138000-fine-for-holding-deleted-user-data.html
Google Mulls Buying Yahoo
MASHABLE - Oct 23 - Google is mulling purchasing Yahoo and has contacted at least two venture capital firms to help buy the company’s core business. Google’s not the only one rumored to be interested in buying the troubled Yahoo. Microsoft, which has a 10-year search deal with Yahoo, is also said to be interested.
http://www.socialnetworkingwatch.com/2011/10/google-mulls-buying-yahoo-.html
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ComScore: Mobile SN App Audience Grows 126%
READ WRITE WEB - Oct 20 - U.S. mobile social media audiences increased 37%, and more than half of social mobile audiences read a post from an organization, brand or event on their mobile device. The social networking app audience has grown five times faster in the past year. While the mobile browsing social networking audience has grown 24% to 42.3M users, the mobile social networking app audience shot up 126% to 42.3M users in the past year. The Facebook mobile audience is fast approaching 60M users.
http://www.socialnetworkingwatch.com/2011/10/comscore-mobile-sn-app-audience-grows-126-.html
Man Suing for Half of Facebook Loses Another Lawyer
CNET NEWS - Oct 17 - Paul Ceglia, the man who claims he has a contract that entitles him to a half ownership in Facebook, is again changing legal representation. His lawyer's departure comes after telling the court that Ceglia instructed him not to comply with a court order to turn over evidence in the case. The court had ordered him to produce, among other things, accounts and passwords for all email accounts he had used since 2003.
http://www.socialnetworkingwatch.com/2011/10/man-suing-for-half-of-facebook-loses-another-lawyer.html
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iTelebill is offering mobile recurring billing which leads to higher conversions at no additional cost to site. Perfect for members where credit cards are not possible. Visit www.itelebill.com.
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Google Killing Buzz to Focus on Google+
PC MAG - Oct 16 - Google will kill off its beleaguered Buzz social-networking product in the next few weeks in order to focus its attention on Google+. Google will also shut down the Google Labs site and replace Boutiques.com and Like.com with Google Product Search later today, as promised, in addition to getting rid of several lesser-known products.
http://www.socialnetworkingwatch.com/2011/10/google-killing-buzz-to-focus-on-google.html
Zynga Worth Just Quarter of $20bn Float Value
TELEGRAPH.CO.UK - Oct 14 - A leading US analyst has claimed Zynga is worth just a quarter of its $20bn proposed flotation valuation. The company, which creates games such as FarmVille, in which players trade virtual goods, bought just shy of $6M of its own shares from Michael Verdu, its senior VP of games, and Cadir Lee, its chief technology officer, at $6.43 a share in January. However, the CityVille and MafiaWars creator paid $13.96, more than double that figure, when Zynga’s founder Marc Pincus sold nearly 8M of his shares to the company in March, collecting $109.5M. In July, Zynga said it was seeking to raise $1bn, although it was expected that it could raise up to $2bn valuing the company at $20bn.
http://www.socialnetworkingwatch.com/2011/10/zynga-worth-just-quarter-of-20bn-float-value.html
Zynga Builds Social Network
AFP - Oct 12 - Zynga is building a game-themed social network in a move that promises to reduce its dependence on Facebook as it prepares for a billion-dollar debut in the stock market. More than 232M people play Zynga games each month.
http://www.socialnetworkingwatch.com/2011/10/zynga-builds-social-network.html
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:~ DAILY DEALS OBSERVER ~:
Daily deal sites like Groupon and Living Social are storming along. We thought it would be nice if there was a news illumination blog for the daily deals industry. So we created The Daily Deals Observer. We hope you like it, and it's useful for you.
http://www.dailydealsobserver.com
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The business conference for the social networking industry @ SocialMediaConference.com
Industry Message Boards @ mb.socialnetworkingonference.com
Conference Organiser, Marc Lesnick, marc@lesnick.net, 212-722-1744
Social Networking Watch, www.socialnetworkingwatch.com or snw1.com
Editor: Mark Brooks, mark@socialnetworkingwatch.com, 212-444-1636
