The SNW/SMC Industry Insider is the weekly news summary for the social networking industry
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~ SOCIAL MEDIA CONFERENCE & STRATEGIC COMMUNICATIONS CONFERENCE ~:
Next social media conference will be held in Miami and is scheduled for January 23-30 2012.
Register before December 31st and save $325!
http://www.socialmediaconference.com/form-1-miami.php
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:~ TOP SOCIAL NETWORKING WATCH NEWS ITEMS ~:
The Top Viral Video Campaign, Updated December 22nd, 2011
http://tinyurl.com/adcampaign139
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LinkedIn Eyes Growth In Asia Pacific In 2012
PC WORLD - Dec 22 - Professional social network LinkedIn which started its Singapore office 7 months ago is set to double its staff strength in the country in 2012. LinkedIn currently has 8 people in leadership positions in Singapore. In the region LinkedIn now boasts 20M plus members compared to the 17M about half a year ago. Worldwide, LinkedIn has now 135M members and two new members are joining the network every second.
http://www.socialnetworkingwatch.com/2011/12/linkedin-eyes-growth-in-asia-pacific-in-2012.html
Facebook To Change European Service After Data-Privacy Probe
BUSINESS WEEK - Dec 21 - Facebook will overhaul its service in Europe over the next six months as a result of an investigation into how the social network handles personal data. Facebook agreed to improve the information users get on what happens to deleted or removed content and to simplify explanations of its privacy policies.
http://www.socialnetworkingwatch.com/2011/12/facebook-to-change-european-service-after-data-privacy-probe.html
Yahoo Expands Sharing Of Stories Through Facebook
THE ASSOCIATED PRESS - Dec 21 - Yahoo will enable Facebook users to share more of their activities on Yahoo's websites, including which stories they are reading. Yahoo introduced the Facebook-sharing option in its main new section three months ago. The same feature will now be available in 26 other parts of Yahoo's site, including its "omg" service for entertainment news and sections devoted to television, movies and games.
http://www.socialnetworkingwatch.com/2011/12/yahoo-expands-sharing-of-stories-through-facebook.html
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2011: The Year When Japan Went Global Over Social Networking
JAPAN TIMES - Dec 21 - A report on Japanese social network usage issued by Nielsen/NetRatings on Nov. 18 made a huge impact in Japan, as the statistics indicated that the number of Mixi users (8.39M) has fallen below that of Facebook users (11.31M). This news was widely picked up by the Japanese media — forcing Mixi to issue an official statement that it has 15.16M active users. According to Mixi, the Nielsen research only includes traffic coming from personal computers, which accounts for half of Mixi's users. Mixi states that 80% of the traffic to the site is coming from mobile phones. Nielsen always says that the report is based on PC traffic only. On Dec.14, Twitter confirmed that Japanese users had once again recorded the highest number of tweets per second.
http://www.socialnetworkingwatch.com/2011/12/2011-the-year-when-japan-went-global-over-social-networking.html
Appconomy Raises $10 Million
STATESMAN - Dec 19 - Austin-based Appconomy, which helps customers provide commerce capabilities in their smartphone apps, has raised $10M to accelerate its business in China. Appconomy was founded last year and its software lets large retailers, merchants and brands build apps that include daily deal, coupons, rewards and loyalty programs as well as social networking and mobile payments. Appconomy previously raised $1.5 million from True Ventures and private investors.
http://www.socialnetworkingwatch.com/2011/12/appconomy-raises-10-million.html
Zynga Shares Down 5%
TECH CRUNCH - Dec 19 - Zynga, which debuted the largest technology IPO since Google on Friday, saw shares drop in early morning trading on the second day listed on the Nasdaq. On Friday, Zynga closed 10% below its opening trade of $11 per share, after pricing on Thursday evening at $10 per share. This morning, Zynga opened at $9.36 but dropped as much as 5% in morning trading.
http://www.socialnetworkingwatch.com/2011/12/zynga-shares-down-5.html
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Mobile Social Media Users To Reach 650m In 2011
MARKETWIRE - Dec 19 - A new report from Juniper Research finds that the continuing increase in smartphone adoption and the rise of geosocial networking will push the number of mobile social media users from 650M this year to 1.3 billion by 2016; more than the total number of social media users on all platforms today.
http://www.socialnetworkingwatch.com/2011/12/mobile-social-media-users-to-reach-650m-in-2011.html
China Imposes New Rules On Social Networks
MERCURY NEWS - Dec 18 - For many users, the most striking of the new rules requires people using the sites, called microblogs, or weibo in Chinese, to register with their real names and biographical information. They will still be able to post under aliases, according to a report by Xinhua, the state news agency. The real-name registration could dampen some of the freewheeling conversations that take place online, and that sometimes result in a large number of users' criticizing officials and government policy.
http://www.socialnetworkingwatch.com/2011/12/china-imposes-new-rules-on-social-networks.html
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:~ TWITTER ~:
Get the Social Networking Watch newsfeed delivered straight to your Twitter account: http://twitter.com/social_news
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:~ DAILY DEALS OBSERVER ~:
Interview With Noah Kagan, Chief Sumo At Appsumo.com
http://www.dailydealsobserver.com/daily_deals_observer/2011/12/interview-with-noah-kagan-chief-sumo-at-appsumocom.html
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The business conference for the social networking industry @ SocialMediaConference.com
Industry Message Boards @ mb.socialnetworkingonference.com
Conference Organiser, Marc Lesnick, marc@lesnick.net, 212-722-1744
Social Networking Watch, www.socialnetworkingwatch.com or snw1.com
Editor: Mark Brooks, mark@socialnetworkingwatch.com, 212-444-1636
